Halkhata
 
   



Success Story

The flash sales platform launched its new business on Facebook, using carousel and video ads to
build awareness and increase sales, growing revenue by 40% each month.

40%
month-on-month growth
  65%
repurchase rate
  20%
increase in checkout items

Their Story

Launched in December 2015, TOP MOT is Vietnam's first flash sales website. It gives brands and
suppliers a platform to sell clearance stock, with a particular focus on products for women
between the ages of 25-40.


Their Goal

TOP MOT not only had to introduce itself as a new player in Vietnam's ecommerce market, but
also had to educate people about what flash sales were. It wanted to build awareness of its brand
and increase online sales.


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